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Join us in conversation on the topics we believe matter...to our industry, our city and our society.
I wrote about this very cool project on the blog last year. Though I’m a little late on this post, I did want to mention this year’s Forest For The Trees mural festival, which took place August 23-29. You may have already seen some of the new murals around town, either in process or finished. The FFTT website describes the project: “Established […]
Read MoreHave you ever wondered why TED talks draw millions of views online? Is it because they are more compelling or pertinent to a large audience? Or is it because the speaker is popular or famous? These questions can be answered by research from Science of People, who have collected data and insight into why some […]
Read MoreThere is nothing more uncomfortable than watching bad improv comedy. Except perhaps watching someone crash and burn while pitching ideas during a business presentation. Especially if that person is you. As written up by Fast Co’s Joe Berkowitz, master improvisational comic Jason Mantzoukas has developed seven tips for avoid comedic, or boardroom, failure. In a […]
Read MoreThis should strike a chord with any parent (especially those of you as sleep-deprived as I am). Sometimes I feel like a short walk to the park with my kids becomes an open invitation for “tips and tricks” from well-meaning advisors. I appreciate their intentions, and I’ve gotten pretty good at hanging on to the advice that […]
Read MoreAs web publishing has gotten easier, more and more organizations have turned to corporate blogs to share industry news, company announcements and insights. Self-service platforms like WordPress make it easy for small organizations, and individuals even, to easily create and publish a blog, and increasing numbers of businesses are taking advantage. (On WordPress alone, which […]
Read MoreWith the record high summer temps in Portland this summer, I am more than ready for the cool weather of fall. Along with cozy sweaters and falling leaves, another fall staple is the Starbucks Pumpkin Spice Latte. However, last year, popular “Food Babe” blogger Vani Hari revealed that the fall favorite drink not only did […]
Read MoreIf I’ve worked with your existing brand materials, chances are, I’ve asked you for some native files. And especially when it comes to logos, I asked you for a vector file. Here’s a quick primer on raster vs. vector images, appropriate use cases, etc. Raster A raster, or bitmap image is made up of pixels […]
Read MoreFor many small business owners, hiring a public relations agency might be the last thing on their minds. Maybe it’s the tight budget that puts PR and marketing efforts on the back burner – but what many of these small business owners don’t realize is how PR can be one of the most effective ways […]
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