A.wordsmith | Portland PR & Communications

If You Don’t Have Something Nice to Tweet, Don’t Tweet Anything at All?

By Molly Benito | Aug 11, 2015

Over the last few years, we’ve seen social media sites, such as Facebook, Instagram and Twitter, rise from an entertaining way of sharing information and keeping people connected to become a mainstream part of our lives, with billions of current users and more joining everyday. Celebrities use social media to build their brands, corporations incorporate […]

The Importance of Effective Communication

By Molly Benito | Jun 16, 2015

Communication can be tough. There are countless styles and approaches to communicating; and in today’s technology-driven world, many interactions take place over different mediums, ranging from face-to-face in person, to email, to instant messenger, to conference call, to text message, to Skype…and the list goes on and on. While there are obvious benefits with the […]

The Importance of Mentors

By Molly Benito | May 29, 2015

I started my career fresh out of college and will never forget my first manager. She was an amazing leader, mentor, friend, and one of the most sought-after people involved in decisions within the office. While I couldn’t pin it down at the time, and it took me many years and experiences with different friends […]

Break Down Barriers with Social Media

By Molly Benito | May 15, 2015

With the continuously changing landscape social media has bestowed upon us, companies are now capable – and required – of being more transparent in today’s online world. This is generally beneficial, allowing companies to humanize themselves to the public; however, for organizations that have been slower to break down barriers with social media, adapt to […]