This week’s Fast Company Leadership quote comes from Joseph McCormack, author of Brief: Making a Bigger Statement by Saying Less. Despite the irony that this man wrote an entire book on brevity, its a message I find valuable today. Today was the day I broke my iPhone and have reverted back to a non-smart phone. I […]
Read MoreWe all know the BIC pen—it’s the classic, no-fuss ballpoint pen most of us have grown up using, on everything from school essays to forms at the doctor’s office. (Did you know it is even part of the permanent collection at the Museum of Modern Art?) Well, this tried-and-true brand is branching out, and calling […]
Read MoreHave you written a letter, lately? Do you take meeting notes on paper, or have you switched to typing ideas into your tablet? Most of us grew up required to learn handwriting and cursive—skills that were practiced each and every year—and many of us still prefer taking notes by hand rather than digitally. If you […]
Read MoreFood for thought: had lunch at Chipotle, lately? Apparently you’ve got some reading material to digest along with your chips and salsa. The fast food chain has introduced the Chipotle Cultivating Thought series, a project that, as Chipotle states, aims to present “the words and whimsy of thought-leaders, authors and comedians through unique, you’ll-only-find-them-here essays, each […]
Read MoreLook into creative business card designs What does your business card look like? Is it memorable? Interactive? I’m sad to say that even as a designer, my business card is pretty boring compared to these creative examples. DeMilked pulled together “30 of the Most Creative Business Card Designs” (full post here) and they’re a mix of […]
Read MoreGood advertising can be beautiful. Just take a look at Sony’s new ad by the McCann agency, photographer Nick Meek, and a British special effects team–it’s a dreamy explosion of color in a Costa Rican village, and it’s captivating. According to creative blog DeMilked, “The creative crew and the inhabitants of the entire village took […]
Read MoreWondering how to work with a writer to get copy that you love? Copy is such an important element of your brand and can help you communicate what’s truly special about your company. Whether you’re building your first website or updating the copy on an existing site, finding the perfect words can be a challenge. As […]
Read MoreInterviewer: How much rewriting do you do? Hemingway: It depends. I rewrote the ending of Farewell to Arms, the last page of it, 39 times before I was satisfied. Interviewer: Was there some technical problem there? What was it that had stumped you? Hemingway: Getting the words right. – Ernest Hemingway, The Paris Review Interview, […]
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