Blog
Join us in conversation on the topics we believe matter...to our industry, our city and our society.
The AP Stylebook governs journalists, marketing communications and PR professionals alike and has been known for decades for its rigid stances on the minutiae of grammar, punctuation and spelling. It’s often the final arbiter when it comes to a debate over what to call undocumented immigrants living in the U.S. (“illegal immigrants” was banned from its […]
Read MoreSpring is here, and it’s a sunny Friday to boot! In honor of all the blooming things, here is some beautiful spring-themed design inspiration. Enjoy your weekend!
Read MoreWith its DVD release in US stores and debut in Japanese theaters this weekend, the Oscar-winning movie “Frozen” is expected to surpass Disney Pixar’s “Toy Story 3” as the highest grossing animated film in the world. Generating $1 billion at the worldwide box office, the same day it won two Academy Awards for Best Animated […]
Read MoreCan you turn water to wine? Did you see the video advertisement for this product a few weeks ago? The ‘Miracle Machine’ claimed it could “turn water into wine” – making wine in three days with just water and a few other ingredients. The product seemed legitimate, particularly because it was promoted in the video […]
Read MoreSometimes we have to learn firsthand that our pitches aren’t working –or even worse, outright stink. I have been in the public relations industry for almost a decade now, so I have had my share of successes and failures. Here are some of the lessons I’ve learned that I want to share with you: You’re not […]
Read MoreWelcome Kailee Pence to the A.wordsmith team! Kailee joins as our spring intern and we’re so excited to have her. There’s much about her to like, starting with her love of country music, good Chinese food and visits to both the beach and mountain. Here are 5 more things you might not know about her […]
Read MoreThis past weekend, I had the opportunity to check out ChickTech’s High School Science Fair, held at PSU. ChickTech is a very cool organization whose mission “is dedicated to retaining women in the technology workforce and increasing the number of women and girls pursuing technology-based careers.” The high schoolers participated in a weekend-long set of […]
Read MoreDid you watch the Oscars? The highlights are making the internet rounds—from Matthew McConaughey thanking himself to Lupita’s tear-jerker of an acceptance speech to the pizza delivery guy and his pizza, but the biggest news may be Ellen DeGeneres’ record-breaking Oscar selfie. Currently at 2.5 million retweets and counting, the shot contains a staggering amount of […]
Read More