GMA Correspondent Shares Her Breast Cancer Diagnosis On-Air

By Kelda Rericha | Nov 14, 2013

I love when TV does good. On Monday morning (11/11/13) Amy Robach of ‘Good Morning America’ shared her breast cancer diagnosis and treatment choice with viewers. It was a diagnosis she got after receiving an on-air mammogram in early October. Her choice is to treat the cancer aggressively, opting for a double mastectomy. Details  on […]

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Just Do It!

By Ann Smith | Oct 25, 2013

Nike is known for having a lingering PR headache. With oversea child sweatshops and troubled sponsored athletes, I can only imagine Nike’s PR team is on overdrive most of the time. This weekend was no exception. On Sunday I ran in the Nike Women’s Marathon down in San Francisco. 30,000 people (majority women) gathered at […]

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Beacon – A New Site to Fund Writers

By Ann Smith | Sep 28, 2013

An interesting find I thought I would pass along – Beacon! Beacon, the Netflix for journalism, is a site where the public can access articles by personally funding their favorite writers. For $5 a month, readers can log on to www.beaconreader.com and decide what writers and stories get published instead of advertisers. Public relations professionals […]

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Party on the River

By Ann Smith | Jul 25, 2013

The Human Access Project wants to change the way Portland thinks about the Willamette. Ah, the mighty Willamette. It’s a beautiful river that serves as a landmark, an industrial thoroughfare and an integral part of Portland life. And, if you’re like most people who’ve spent some time in the Portland area, you’re as likely to […]

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