Let’s explore the AI tool that has captured the attention of the communications industry: ChatGPT. If your LinkedIn feed has looked anything like ours lately, you’re probably already overloaded with information (and have probably established your own opinion) on the latest OpenAI tool. We want to weigh in on the conversation and share what we […]
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Spring has sprung! With warm weather right around the corner, we’re looking to refresh and renew ourselves. We hope that this month our #featurefridays inspire you to spend time outdoors, reenergize your home and add a little razzle-dazzle to your everyday fashion. Badge Bomb We’re shining a spotlight on Badge Bomb! Stickers are a great […]
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Happy Women’s History Month! We are so delighted to be celebrating all the wonderful women from the past to the present. One thing that we discuss frequently in the office is books; whether it be a quick conversation about Taylor Jenkins Reid’s “Daisy Jones & the Six” or a professional perspective such as when Gretchen […]
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Influencer marketing holds tremendous potential to drive visibility of brands. Today, brands have nearly unlimited choices of influencers with follower counts of all sizes. Many businesses today automatically assume that a bigger follower count will equate to greater reach and engagement to their target audience but this isn’t always the case. If you’re new to […]
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Every month, A.wordsmith features BIPOC and/or women-owned businesses in the greater Portland area. There were a multitude of businesses we adored during this month of love—we hope you’ll enjoy them too! Dogville Natasha Busse, a dog fanatic, started her career in doggy daycare from her home. After only three months, her backyard was full of […]
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The New Year is finally here! On the idea of trying new things, we hope that our #FeatureFridays have given you some inspiration this first month of 2023. Sister Products We chose Sister Products as our first #FeatureFriday of 2023! Joyce McNair was inspired by her mother’s passion for artisanship to start Sister Products. After […]
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New year, new you. New year resolutions. Word of the year. Phrase of the year. The list of annual clichés and expectations goes on. As January quickly set in, I immediately found myself in a sea of scheduling: work conferences, family vacations, team offsites, kid activities. While excited for what lies ahead, I was quickly […]
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Every Friday on our Instagram, we feature different women-owned, BIPOC, or LGBTQ+ Portland-based small businesses. Here’s a roundup of the businesses that we featured in November — we hope that you love them as much as we do! Soul Chai This #FeatureFriday we’re excited to highlight Soul Chai, a vibrant, spiceful and sustainably focused chai […]
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In today’s rapidly evolving business climate, leaders in nearly every industry are compelled to think more creatively, broaden their horizons, strengthen their aptitude for adaptability, and explore all possibilities. This can leave even the savviest communications pros asking themselves: How can we think differently? How can we exude gravitas and energy in client meetings? How can […]
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Every Friday on our Instagram, we feature different women-owned, BIPOC, or LGBTQ+ Portland-based small businesses. Here’s a roundup of the businesses that we featured in October — we hope that you love them as much as we do! Natalia Eve Art Natalia is a local Portland artist. Inspired by femininity, movement and self-expression, Natalia creates […]
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Every Friday on our Instagram, we feature different women-owned, BIPOC, or LGBTQ+ Portland-based small businesses. Here’s a round-up of the businesses that we featured in September—we hope that you love them as much as we do! Ranger Chocolate Established in 2014, Ranger makes premium chocolates, beverages, granola, caramel sauces and a variety of other tasty […]
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Every Friday on our Instagram, we feature different women-owned, BIPOC, or LGBTQ+ Portland-based small businesses. Here’s a roundup of the businesses that we featured in July—we hope that you love them as much as we do! Ritual And Fancy Founded by Shakira Mongul, Ritual + Fancy uses therapeutic-grade, ethically sourced materials to create luxurious aromatherapy […]
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