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Join us in conversation on the topics we believe matter...to our industry, our city and our society.
It’s comin’ up quick! Design Week Portland is “a week-long, city-wide series of programs exploring the process, craft, and practice of design across all disciplines.” April 15-21, all four corners of Portland will see a flurry of design-related talks, events, workshops, studio tours, and shows. This is a huge week for designers, but also offers […]
Read MoreSteve Jobs once said: “Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.” Throughout your PR and writing career, you have heard more than once to tighten up your pitches, your white papers or your press releases. While it takes practice, the result is worth […]
Read MoreOnce relatively exclusive to the fashion design industry, moodboards are everywhere now–design, architecture, politics, education, therapy…basically anywhere one’s brand or identity is a work in progress. I use them a lot in the design work I do, whether for a brand identity project, or to determine the mood of an internal campaign for an already […]
Read MoreIt’s time to look back at our most popular content with this roundup of top posts. Some of these are from last year and some are more recent. Some of these were our most popular posts and others received a large amount of engagement across our social channels so we wanted to post a roundup as […]
Read MoreDespite its reputation as a waning content marketing tool, the U.S. Small Business Administration (SBA) reports that direct mail is still very relevant. In fact, according to a recent study referenced by the SBA, nearly two-thirds of all consumers reported they had purchased something as a result of direct mail in the past year. Among […]
Read MoreThere’s no shortage of articles about the enduring importance of good grammar in the modern business world. They illuminate the ways it bestows credibility on the writer, indicates professionalism, and ensures clarity and accuracy. As a grammar nut myself, I couldn’t agree more. But there’s one more thing I’d like to add to that list: bad […]
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