Getting the most out of your social media platforms

Looking for ways to boost your posts on social media platforms such as Facebook, Twitter, Instagram and more? Take a look at this handy infographic, designed by My Clever Agency, which provides tips to keep in mind when sharing content across various platforms. I’ve outlined few of their suggestions below; click on the infographic to review all of their tips in further detail, which includes preferable times of day to post. In general, it is preferable to engage with your followers in the afternoon versus late evening/early morning.

Facebook

  • Keep content upbeat
  • Incorporate images
  • Use imagery that is mobile –device friendly

 

Twitter

  • Provide a Call to Action
  • Use proper punctuation – avoid abbreviations and use of all caps
  • Shorten URLs

 

Pinterest

  • Images of human faces are shared less than non-facial images
  • Vertical images fare better than horizontal shots
  • Images with strong colors like red, dark green and pink get 3x more likes and repins

 

Google

  • Enhance reach through use of hashtags in your post
  • Tag other brands and people to enhance opportunities for engagement
  • Integrate full sized images to make your posts more noticeable

 

Instagram

  • Reply back to those who have posted comments to your image
  • Use hashtags and image captions to increase awareness and drive engagement
  • Explore image enhancing apps like Camera+ and Snapseed

 

Vine

  • Avoid shaky video footage
  • Master the seamless infinite loop
  • Avoid excessive background noise 

 

 

Social Media Platform Tips

Image: Ragan’s PR Daily